“We envisioned establishing some form of virtual celebration, but we didn’t have much experience in the tech realm to facilitate logistics. “After having to make the incredibly tough decision of canceling this year’s Noho Pride Event, we knew that we wanted to come up with some way to still connect with the community and bring about the amazing feeling of love, acceptance, and celebration that the parade typically evokes,” said Anna Hoff, director of operations for Northampton Pride.
T hough the COVID-19 pandemic has forced the implementation of social distancing measures and guidelines discouraging large groups, Northampton Pride wouldn’t let self-quarantining practices keep the LGBTQ community from celebrating together. Northampton Pride kicked off Pride in New England earlier in Mayīy: Mike Givens/TRT Assistant Editor- On May 2, Northampton Pride kicked off Pride season with a lively Pride parade video showering love onto the local LGBTQ community.